Search engine optimisation (SEO) is one of the most important digital marketing considerations to have when it comes to building a brand’s online presence.
Google ranks all online content based on what it considers the most relevant and authoritative result to a user’s query. For example, the search results for ‘digital marketing in Wellingborough’ will be determined by more than 200 factors.
Improving your rank on Google should be a cornerstone of your online marketing strategy as it drives ‘natural’ or ‘organic’ high-intent traffic to your website while complementing a host of other digital marketing strategies.
Poor SEO makes building a brand presence online extremely difficult as poor organic visibility will negate the impact of other marketing channels. It is important to get it right.
The exact algorithms search engines use are a closely kept secret, but as an experienced digital marketing agency with SEO, we use proven methods and strategies to help your Google ranking to reach page one.